Dan dropped out of the University of Maryland, College Park to start his own business, leasing jets to fly college students to spring break in Fort Lauderdale and the Caribbean. He claims to have made $1 million running the business out of his parents’ house, a friend and several phone lines.
In 1988, Dan Snyder and his sister Michelle founded a marketing company, Snyder Communications LP, a limited partnership of US News & World Reports. The services were usually outsourced marketing services, such as direct marketing database marketing, proprietary product sampling, sponsored information display in prime locations, call centers, and field sales. Snyder’s WallBoards were the sole source of revenue and proprietary product sampling was introduced in 1992 through network of private daycare centers.
An IPO for SNC was offered in 1996, and Dan became the youngest ever CEO of a New York Stock Exchange listed company at 32. In 200 Snyder Communications was sold to the French advertising and marketing services group, Havas in an all stock transaction.
In 1999 Dan Snyder purchased the Redskins and Jack Kent Cooke Stadium for $800 million. At the time, it was the most expensive transaction in sporting history at $800 million. He currently owns the expansion rights to an Arena Football League team for the Washington, DC market. Dan is available for speaking engagements, personal appearances, and hosting.
TO WORK WITH DAN SNYDER: Business Speaker Dan Snyder can be hired for endorsements and events in roles such as public speaker, autograph signings, SMT’S, and public relation campaigns.