When you hire a celebrity speaker for your event, you want to make sure you’re getting the best person for the job – that much is obvious. What is much less obvious is whether or not you’re actually accomplishing that by getting the best celebrity speaker available who will resonate with your audience.
Far too many people are hiring celebrity speakers with the perception that they’ll be perfect for the job just because they’re celebrities. In reality, however, they’re not even close to what they need for their specific event. You can’t just close your eyes and point to a name on a list and choose to hire the best celebrity speaker that way. Chances are, you’ll end up with someone who may be good at what they do, but who won’t be the right fit for your specific needs.
I know what you may be thinking:
“Why do I need someone who fits my event specifically, anyways? Won’t any celebrity speaker do the job just fine?”
Short answer: absolutely not. Long answer: if you hire a plumber to add another room onto your home, are you going to get the same results as you would if you hired an actual contractor? No. The same goes for booking a celebrity speaker. They’re technically both in the same trade, but they yield completely different results based on the job given.
Although many potential speakers are great at speaking and know what they’re doing, not everyone will resonate well with your specific audience.
There’s a lot more to hiring the best celebrity speaker than you may have considered before. When looking to book the right speaker for your event, here are 4 signs you’re going about it correctly:
- You Booked a Speaker Through a Reputable Agency
Let us put it simply: if you go to get a haircut, would you rather have someone who’s been cutting hair for 20 years or someone who has just picked up a pair of scissors for the first time? If you’re smart (and want to avoid wearing a hat for a few months), you’d go with the person with the most experience. They’re the ones who’ll be able to give you what you want and give you the highest quality.
Here at Celebrity Speaker’s Bureau (CSB), we have over 25 years of experience when it comes to understanding the complexities of talent representation and procurement for events. Our talented and experienced booking agents invest the necessary time to research top celebrity speakers in order to provide you with an extensive list of potential individuals who would be the perfect fit for your event or conference based on your business, audience profile, key topics, and your budget.
Only through these mediums will you be able to find the best celebrity speaker who will fit your needs and have the biggest impact on your audience.
- Their Profile Fits the Needs of Your Event
If you were looking to hire a celebrity speaker for an event all about business, it wouldn’t make sense to hire an Olympic athlete who doesn’t know a thing about that, would it? Sure, the athlete has tons of knowledge about what it takes to accomplish your dreams from a sports perspective, but they won’t be able to go into detail about the ongoings of running an actual business.
Hiring the best celebrity speaker for your event is about knowing who fits the profile of your audience. Not only that, but you also have to think about what you want your audience to take away from your event – what’s the message you’re trying to send?
When you hone in on exactly what it is you’re trying to say, you can then find the best person to relay that message. But that can be a bit taxing when you think about all the different celebrity speakers there are to choose form. That’s why at CSB, we do the work for you. Let our skilled speaker booking agents take the time to find the best person for you based on your needs!
- They Have a Popular, Active Presence Online Already
Social media is the most powerful marketing tool out there right now. Booking a celebrity speaker who has a large following can benefit you greatly. How does this make them the best option for you, you ask? Well, when someone amasses a large following, it’s usually for a good reason.
They’re usually very interactive online, keep their media up to date, and provide their followers with quality content that keeps them coming back. And chances are, your celebrity speaker of choice is passionate about the topics they love – and they share those topics. Meaning, if you hire a celebrity to speak at your event, they’ll share what they’re doing.
Obviously, this is beneficial to you and your cause because your message will be broadcasted in front of thousands and potentially even millions of people.
It’s easy to want to book a celebrity speaker who is popular in the media right now, but who hasn’t had a speaking job ever. You think that maybe since they’re great actors or performers, they’ll be just as good speakers.
That’s not usually the case. Hiring a celebrity speaker who is also experienced speaking at events will ensure things are easier for the both of you. You’ll not only get someone who knows how to command attention while on stage, but someone who is more comfortable doing so.
They know what to do and how to interact with your audience in order to resonate with them the most. Sure, you’ll have to pay a fee in order to get a great speaker for your event, but that’s nothing in comparison to a successful event and a message that actually gets heard.
Let us help you create a memorable event with your audience! Contact Celebrity Speakers Bureau today to discuss your unique event needs, what you’re looking for in a speaker, and let our agents handle the rest! Our sales team can be reached via email at firstname.lastname@example.org or by phone at (212) 410-2853.